In this episode, serial entrepreneur and venture capitalist, Chris J. Snook welcomes to the podcast consultant and entrepreneur, Nora Snelling. Chris and Nora talk about Nora’s latest venture, The Live Rich Project, which aims to curate exquisite travel & culinary experiences for its clients. They reflect on what it means to live rich and speak to the importance of forming meaningful relationships in business. Finally, Nora expounds on how she’s begun living her life and running her business without caring what others think.



  • 01:04 – Introducing today’s guest, Nora Snelling  
  • 02:19 – The moment Nora realized she wanted to be an entrepreneur
  • 03:55 – Nora’s roots and background
  • 05:16 – The Live Rich Project
  • 07:20 – The different services the Live Rich Project provides
  • 09:13 – Nora speaks to her love of travel
  • 11:46 – Valuing the experience over sharing the experience via social media
  • 13:11 – The value of relationships
  • 14:22 – Nora’s go-to-market strategy
  • 16:10 – Lessons Nora has learned from mistakes and failures
  • 18:09 – Chris and Nora share their thoughts on forming business partnerships
  • 21:46 – What it means to ‘live rich’
  • 24:53 – Why Nora fears failure
  • 27:40 – How different entrepreneurs use failure to achieve success
  • 29:38 – Nora talks about why she doesn’t spend money she doesn’t have
  • 32:45 – What excites Nora the most about her business over the next twelve months
  • 35:35 – Why business is still personal
  • 37:46 – The importance of not caring what others think
  • 40:35 – Nora shares with the audience what they can do to increase the dosage
  • 41:41 – Chris thanks Nora for joining the show




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